Sinalli Sportswear

Our Story

It has not been an easy journey for the Sinalli family, but dedication, passion and belief in our product is the sole reason for our continued existence today.

Staying true to our roots, Sinalli launched itself in the year 2000 as an Australian made brand. A small family business comprised of real people with a collaborative approach in providing exceptional service, has facilitated the shaping of this company.

“It is never an easy task to build a legacy, a product that you are not only proud of, but that others find appealing as well. We would like to take this opportunity to thank all our customers, past, present & future, for being a part of our story.” Damien & Gabrielle Berridge

Sinalli has grown to be one of the most recognized sporting labels throughout Australia. In a market where sporting wear can be so comparative, Sinalli has sculpted its identity into a brand known for its originality. Positioning ourselves as the alternative to our high-priced competitors, Sinalli invites all to become a part of the brands new movement since its rebirth in 2020.

“Gear Up For Performance” is the drive behind the new Sinalli look, representing a stellar make-over without jeopardizing our vision or promise.

THE SINALLI MISSION

The Sinalli Mission is built on a personal passion for sport.
The pride and excitement it exudes is also demonstrated in our ambition and what we aim to achieve in our products.

Our objective: COMBINE PASSION WITH INNOVATION, ADVANCED TECHNOLOGY & DESIGN.

Our Vision

Our vision is to supply excellence in sporting apparel at the most affordable price, without compromising the quality we have already become recognized for.
Sinalli endeavours to be more than just a name and logo.

Selection, price & convenience are key elements which continue to mark relevance to the Sinalli name. Our desire is to be a representation of the people, forging us as a big contender in the sporting industry.

OUR BACKBONE

MEET OUR TEAM

“Avid sports player, fan & follower.
If it’s not the Broncos, the Hawks or the Gunners, I’ll settle in to watch a bit of Rafa & Roger.
A proud dad of 4 who have all taken on my life philosophy –
Good, Better, Best. Never let it Rest.
Till your good is better & your better is best.”

Managing Director

Damien Berridge

“Live, laugh & love.
Enjoy life & surround yourself with positive energy.
It is what it is so smile and make the most of it, your life ahead is to be lived to the fullest!”

General Manager

Gabrielle Berridge

“Love travelling especially to places like Hawaii, LA, NY and Mexico. Sports fan since I was young with a particular interest in the NBA, NFL and horse racing while watching them with a Balter XPA.
Music lover and social DJ. Life has its challenges however what you focus on expands, so focus on the positives.”

Sales/Product/Operations Director

Dave Dinning

“Massive sports tragic! Will watch all sports, all hours of the day. Panthers fan who is still waiting for that coveted premiership since 2003. Man Utd, Green Bay and the Miami Heat are my other teams. Love playing cricket and football with mates on the weekend. I also coach these sports which give me a great understanding into how sporting clubs work.”

Sales Executive

Brad Denlow

“Involved in sport for over 40 years as a player, coach, spectator and committee member. Currently president of a senior rugby league club. Involved in community sport in the Newcastle area. Love spending time with the family and getting away for camping trips when sport allows. Live for today as you never know what tomorrow may bring.”

Sales Representative

Paul Gosper

“Mad sports fan, I’ll watch anything and everything to do with sport!
Particularly the EPL and Manchester United. I have played sport at both state and national level.
I love to travel and see different cultures and have new experiences.
A few of my favourite places I’ve seen are the Philippines, Vietnam, and New Zealand.”

Sales Representative

Brad Cameron

“With a background in graphic design and screen printing, combined with a love of all things sport, I’ve found myself working in the sports apparel industry for more than 20 years.
Armed with my trusted tools of PhotoShop & Illustrator, I take great pride in bringing dynamic sports graphics to life through custom designed sports apparel and event merchandise.”

Design & Print Manager

Hilton Flood

“I like my artsy with a little bit of fartsy. Love humour, sarcasm and getting away from it all.
I’m a reader, documentary and movie watcher.”

Art Department

Deahane Fineran

“Three important things in my life: Dance, Design and Dinner (including Dessert!).
Going on 7 Years at Sinalli and loving every second of it! Always up for a design challenge, so throw them my way! I may not be on the field with you, but I’ll make sure you look damn good on it.”

Art Department

Adam Leung

“Travelling the globe is a real passion, alongside music, white wine, chocolate and a dose of Netflix.
None of it enjoyable without the company of family and friends.”

Orders & Indent

Rebecca Patterson

“It always seems impossible until it’s done.”
“I enjoy going to the gym & keeping fit. Love my Parra Eels and a good glass of red wine.”

Pickup & Dispatch Manager

Rebecca Hansen

“I’m a die-hard New England Patriots fan and NFL fan in general.
I enjoy watching the NRL and follow the Cronulla Sharks when the NFL isn’t on.
Sports design is my passion and Hip Hop is my life.”

Pre Production

Kyle Goodlet

“It is never an easy task to build a legacy, a product that you are not only proud of, but that others find appealing as well.”

Warehouse Manager

Michael Berridge

“I enjoy travelling, listening to music and catching up with friends.”

Accounts Manager

Meryl Cheotellis

Testimonials

What our
clients say
about us

“Staff are helpful, fast responses on ideas for fresh designs, and offer several options to choose from. Great products, great team, easy to order, delivery to your door – can’t ask for better service and quality goods.“

Sina - Werribee Bears RLC, Victoria

“NSW Juniors have been a loyal and very satisfied customer of Sinalli for the better part of a decade. They provide a top class product with local manufacturing (that is an important factor to us) and are still amongst the most competitive in the market when it comes to price. This is complimented by a service team that is fast, friendly and gets the job done – when they provide a deadline for delivery it gets done. We would highly recommend Sinalli for all your team kit and merchandise needs.“

Ben - NSW Junior Rugby Union

“Blacktown Workers have been dealing with Sinalli for nearly twenty years. During this time, Sinalli have supplied apparel for all the Workers’ teams from Under 6’s through to NSW State Cup being the reserve grade NRL competition.

Sinalli have always been dynamic and creative with their designs of apparel and very easy to work with. We have seen them grow and expand and move into their new purpose built facility, but they have taken their easy going, creative and humble attitude and way of doing things with them.

We are excited and look forward to continuing to work with them.“

Keith - Blacktown Workers

“Hills Bulls Sports Club have been partnering with Sinalli for over 12 years, with Sinalli supplying all of our on and off field team wear and merchandise.

With over 40 Rugby League teams and 3,000 Oztag Players to kit out each year, Sinalli have proven to be extremely reliable and flexible when it comes to our requests, whether it be design or urgency and no job is too big or too small.

Damien and the Sinalli team are always approachable and committed in exceeding expectations to ensure our Sports Wear looks great and is received on time every time.“

Rick - Hills District Bulls Sports Club

“Damien and his team at Sinalli have been designing and providing training and sports uniforms to our club for many years. They are always willing to go the extra mile to meet our deadlines. I highly recommend them to anyone looking for affordable quality apparel.“

Nicole - Glenhaven Netball Club

“Hills Netball Academy have had the pleasure of working with Sinalli for almost 5 years, providing our girls with training gear and playing uniforms all year round. Whenever we ask Damien and his team for new ideas and designs they are more than happy to help and the final product is always top quality at a great price.“

Leesa - Hills Netball Academy

“Working with Sinalli is a delight! The way they focus on customer service and work with you from concept to design to production is just great – and they keep me organised and on track to ensure that I get the outcome that I need in the set timeframe and budget. Damien & the team are 100% wanting to make sure their clothing is of the best quality & looking great. Thanks guys, keep up the great work!

Troy - International Legends of League

“A world class operator with a world class product. To establish and continue a relationship for over 15 years, proves Sinalli has evolved and developed their business to provide community sport and small business with value for money quality products and superior service. Damien you are magnificent with your styles, standards and ethical methods that continue to prove why you are the best and why we use your products.“

Nathan - Panthers Rugby League Academy

“Hawkesbury City FC have been full club uniform partners with Sinalli for over 10 years. The quality and range of products available is second to none in the industry. The durability of the clothing range is testimony to the quality of the uniforms produced by Sinalli. Their design team is innovative and updates our full range to make sure we are professionally attired year on year. Damien and his team are highly regarded at the Hawks, and we look forward to continuing our relationship with Sinalli long into the future.“

Dean - Hawkesbury City FC

“For the past 16 years, Sinalli have been the official clothing supplier of the Parramatta District Cricket Club who compete in the prestigious NSW Premier Cricket competition. Over that time span our dealings with Sinalli have always been cordial and interactive. They have provided a high quality range of clothing that has been crafted to our agreed designs, showing a ‘can do’ attitude to our requirements and have always achieved set delivery deadlines. All of which has contributed to Parramatta being the ‘best turned out’ club in Sydney’s Premier Cricket.“

Tom - Parramatta District Cricket Club

“Here at QuitBFit and WACHS we have used Sinalli for a number of years and will continue to do so as the service and quality is second to none.“

Chris - Wellington Aboriginal Corporation Health Service

“Blacktown Workers Soccer Football club have been a client of Sinalli for more than 10 years. Damien and Gabrielle have provided us with first class professional service using the highest quality materials at a great price allowing our club to be the most professional looking soccer club in Blacktown. We highly recommend Sinalli for all your sporting apparel.“

Cindi - Blacktown Workers Soccer Football
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